Suppose you are traveling in a metro. You are sitting on a seat, earphones plugged into your ears and listening to your favorite band. Look around. What do you see?
Well, a normal view today would probably be people totally into their smartphones, isn’t it?
Well, that’s how it is! People today, just love their smartphones. So, do the marketers! That’s because, those mobile devices open a hell lot of opportunities for them to reach out to you.